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Molson Coors - Lager Luggage Collection
Nowadays, it feels like there’s a lot of pressure for that one summer weekend away. But with good friends and good beer, a great time is guaranteed. All you need to do is Just Bring The Beer. And this summer, Molson Coors wanted to make bringing the beer even easier, so we introduced the Lager Luggage Collection: an assortment of travel gear meant to bring one thing and one thing only.
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agency: droga5
photographer: jamie pearl
executive creative director: john parker
copywriter: cameron sharer
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